We develop a holistic strategy, taking your campaign from beginning to end.
Strategic DevelopmentYour voters are everywhere - we'll ensure you can reach them across all channels.
Learn moreAll campaigns have data. We have the power to make it work for you. Our targeting team provides visual analytics that give your campaign the ability to make data-driven decisions in real-time.
We believe that you should be able to look at a chart, recognize the opportunities and threats, and take action. Our job is to handle the heavy lifting on the back end to make that agility possible.
We’ll develop and coordinate message models in order to execute a plan that gets the right message, to the right people, at the best possible time.
What Will It Take To Win?
You have a unique story. You have ideas that will make a difference in people’s lives. But, building a campaign that connects with people and inspires them isn’t easy. It takes a focused message strategy and the discipline to build a plan and see it through. It takes access to data and analytics that are critical in evaluating your approach. It takes a multi-channel plan that seamlessly integrates paid media, earned media and grassroots to maximize your reach. It sounds complicated, but we can make it easy for you.
It Begins With a Plan
Because we have earned a reputation as one of the leading producers of political direct mail in America, many clients begin with a simple request: “Can you make me a brochure?” The answer, of course, is yes. But, a brochure is your first communication to voters and we don’t even like to get started unless we have at least the outline of a message plan that will put you in the best position to win.
Because we have earned a reputation as one of the leading producers of political direct mail in America, many clients begin with a simple request: “Can you make me a brochure?” The answer, of course, is yes. But, a brochure is your first communication to voters and we don’t even like to get started unless we have at least the outline of a message plan that will put you in the best position to win.
Once you’ve locked in on a winning message strategy, you must be able to push your messages where the voters are. Multi-channel messaging is the term we use to describe the complete integration of direct mail, digital advertising, mobile advertising, television, radio, grassroots, candidate events and even telephones put your ideas in front of people right where they are.
Engaging voters across multiple channels can increase the effectiveness of your communications by as much as 30%.
Voters have more control and more choices than ever before when it comes to getting information. Your campaign must be able to adapt and push your “brand” where voters are most likely to interact with it. We have the data and the expertise to help you run a sophisticated multi-channel campaign.